Giving My First Library Presentation

Several months ago, I wrote an article on Social Media for the Independent Author, so when the
opportunity came up to do a presentation at a local library (actually 45 minutes from me, but now we're splitting hairs), I thought this would be a great topic to discuss. The presentation was to be 2 hours with 1.5 allotted for me to talk and a half hour for Q&A.

When I started putting the presentation together, my first thought was, "How am I going to fill 2 hours?" By the time I was done, I was afraid of going over. Social media is such a dense subject that can often rely on the knowledge of the audience. In this case, I had prepared my presentation with no real idea of who my audience was going to be.

Being my first solo talk outside of a professional environment, I didn't quite know what to expect. Hosted at a library, the presentation was open to the public. I arrived early and set up the room, discovering that the open blinds made the screen impossible to see. Great, I thought, now my audience was going to be in the dark... trying to stay awake during my presentation. With about five minutes left before the start, my first guest arrived. Phew! Worst case scenario, I was prepared to sit and chat with one person. I was not prepared for there to be no one at all. That might have burst my bubble just a little. Then another showed and another until there were 8 people there, looking at me eagerly. Now the pressure was really on.

Two hours later, we wrapped up the last bit of Q&A and they gave me a round of applause. At that point, I actually felt a bit embarrassed for it. Over the course of the morning, I felt more like I was just up there having a conversation than speaking on a particular topic. It was a nice feeling though and the overall response was fantastic. I've been in touch with some of the attendees since and have been a bit overwhelmed by the gratification on their part. It was a great feeling to be able to pass along, what I considered, just a small amount of knowledge and perhaps get people thinking about things in ways they hadn't before.

I really enjoyed every aspect of giving the presentation. My wife just shakes her head and wonders how I can get up in front of people and talk. That's the easy part for me. Stick me on a stage any day. So long as I know my lines, I'm good. When I forget my lines, that's when the nerves kick in. And, while presenting isn't for everyone, I highly recommend adding it to your arsenal of promotional tools. I don't expect to sell many books by presenting, but I hope to create relationships with writers who will recognize that I'm just trying to help and someday might be able to return the good will if they have a chance.

If you would like the 52-page PDF version of the presentation I gave, just sign up for my newsletter and send me an email (andyraneauthor[at]gmail[dot]com) with "Social Media for the Independent Author" in the subject line. Or, if you already receive my newsletter, just send me an email. If you're in the NJ area and are interested in having me give this presentation (or another on the subject of writing or publishing) for your writers' group or library, please let me know.

A Return to Truly Social Networking

Isn't it redundant anyway?

Remember when the term "networking" had everything to do with being social, but nothing to do with online "social networks"? It wasn't that long ago (Friendster [Facebook's grandfather] started in 2002). Nowadays, though we appear to be "connected" to more people, for the most part, we are further away in terms of "connectedness." In my arsenal of connectivity, I have 2300 Twitter followers, 3600 Pinners following my boards, 317 Facebook fans, and 80+ blog followers. Now, assuming some overlap, there may be ~4k-5k folks I'm "connected" to. Out of that, there are perhaps two dozen I recognize immediately through various online networks (outside of friends and family, of course) and consider colleagues who converse and share thoughts. That's a pretty poor ratio, methinks, but probably not a rare one. We like connecting, but conversing and actually making a connection is a very different thing. Are you tired of it? Well, guess what? The old-fashioned method still works.

Who needs to network in person?! That's pretty much how I thought of it when I first self-published two years ago. At the time, I didn't think that actually rubbing elbows with fellow authors was anything more than self-congratulatory excess. It couldn't possibly produce the same results that being connected to thousands of followers could. And, until this year, I had done very little in terms of getting out and meetin my fellow authors.

Then, back in March, I stumbled across Meetup.com and found a local writers' group whose sole purpose was to get together and write. Plain and simple. It might sound strange, but it's exactly what I needed. A place to go and be surrounded by others quietly tapping away on their keyboards. I've met some wonderful folks and, in the process, was directed to another group of local authors.

The New Jersey Author Network is a group of traditionally- and self-published authors from around The Garden State. It's goal is to connect local authors with local reading groups and libraries. By doing so, it provide authors with opportunities to sit on discussion panels as well as potentially present on topics related to writing and publishing. It also seeks out book stores where authors may be able to have signing events. Membership is free and while there are members who are more active at pursuing opportunities, all members are encouraged to go out and create the kinds of events they want to attend.

Since joining a few months ago, I've attended one signing event, have another set for August, and will be conducting my first industry topic solo presentation in September. Outside of the group, I've also scheduled another two signing events for September and October. I've also agreed, tentatively, to be on an independent publishing panel in the Spring of 2014 (check out my schedule of upcoming events here). While most of these events are open to outsiders, the group has certainly made these opportunities more easily accessible. It has also inspired me to seek out potential opportunities at my local library.

So, get out there and rub a few elbows. Trust me, it won't take anything away from your "lone-wolf" author persona. As independent authors, we need to be open to as many networking opportunities as possible. Besides, you might meet some great people and, equally important, you might find some new channels through which you can market your writing.

Have your own story about traditional networking success? Please share!